Social Network Advertising Services

These days social networks, or so-called social media, attract a great deal of users’ attention. In russian segment of the Internet the most popular networks are Odnoklassniki and Vkontakte. These websites help people communicate, discuss news,share photo and video content. Most of users have more than 100 friends and a dozen of favorite groups and communities from which they daily receive messages and news. And some part of these people spending several hours in the social networks every day are the potential customers of your company. They just haven’t heard about you.

The benefits of targeted advertising in social networks

Today social networks have tens and hundreds million users, creating excellent opportunities for marketing campaigns. What are the advantages of social media as advertising platform, why do companies from different business sectors use such a tool?

  • The possibility of fine ad targeting based on the information about favorite groups and communities. In a properly configured marketing campaign your ads will be shown only to users of proper age, wealth and range of interests.
  • Relatively low cost of clicks compared to contextual advertising in web search. You don’t have to fight for every customer with several competitors.
  • The ability to conduct covert marketing campaign in target communities and discussions, increasing brand loyalty based on "credible" information from the authoritative users

Internet advertising in social networks by SMM professionals

With extensive experience in the field of Internet marketing, our web studio for many years has been providing services for the advertising campaigns in social networks. What are the main stages of a successful marketing project in social networks?

1) Identification and study of the product or service target audience

2) Audit of landing pages in order to increase the conversion

3) Social network selection

4) Thematic communities and groups choice

5) Setting up PPC advertising in Vkontakte and Odnoklassniki

6) Development and testing of ads’ effectiveness

7) The introduction of traffic analysts from groups, communities and context

8) Tuning the auction in order to minimize the cost of clicks

9) Constant monitoring and adjustment of the advertising campaign

We understand that targeted advertising campaign in social media can not be effective without a serious preparation of landing pages, that’s why our team pays a decent attention to resource’s optimization.

And after the project completion experts of Media5 will present you a detailed report on the results achieved, which will not only help you evaluate the benefits of cooperation, but also serve as a benchmark for future online advertising projects in social networks.

A complex approach allows us to reduce the cost of each new customer and solve several problems of the advertising campaign: increasing sales, brand promotion and enhancing the target audience loyalty. Working with our web-studio, you can be sure that your investment will pay off, and the invaluable experience gained in the framework of the advertising campaign will help you use social networking and targeted advertising as an effective business tool.

We have developed websites and applications for many well-known companies

  • INTESA sanpaolo
  • Legrand
  • Ашан
  • METRO
  • Leroy Merlin
  • Columbia
  • DeAgostini
  • Michelin
  • Kettler
  • SKECHERS_
  • Avis
  • Cat
  • Raiffeisen Банк
  • PHILIPS
  • Johnson&Johnson
  • Stern
  • ING